Senior High School Specialized Subject: Tourism Promotion Services
Tourism Promotion Services is one of the specialized subjects under the technical-vocational livelihood (TVL) career track. Some examples of the things that you will learn from taking this subject include:
- Introduction
- Key concepts in tourism promotion services
- Relevance of the course
- Career opportunities
- Operate an Automated Information System
- Role of automated information systems in the tourism industry
- Functions of the information system
- Basic understanding of copyright and intellectual property requirements as they relate to online information
- Basic keyboarding skills
- Electronic file handling (saving, copying, printing)
- Source and Provide Destination Information and Advice
- Sources of information on destinations
- Industry information networks
- Different ways that individuals update their knowledge in the tourism industry, including the internet
- Ways in which customers seek information
- Destination knowledge as appropriate to the sector or specific workplace
- Communication skills for dealing with customers and colleagues
- Fundamental research skills
- Access and Interpret Product Information
- Sources of tourism product information
- Major categories of tourism products and services
- Industry terminology and common abbreviations in relation to major product categories
- Use of the 24-hour clock
- General procedures in relation to major product categories
- Specific legal issues relating to different product categories
- Collecting, organizing and analyzing information to determine what product information is needed
- establishing the correct source of information and accessing the required information
- Communication skills
- Promote Tourism Products and Services
- Principles of selling
- Fundamental communication principles
- Special laws relating to the sale of prohibited products
- Product knowledge as appropriate to the enterprise or industry sector
- Content and format of product information
- Communication skills, specifically active listening and questioning
- Interpreting product information
While studying, you will also be asked to demonstrate what you have learned by participating in class activities that may include the following:
- Identify information requirements appropriately
- Identify sources of information and access the correct automated system efficiently
- Place order for any information that requires purchase
- Organize information in a suitable format for use
- Identify and obtain information on the different tourism products available
- Record and store information for future use in accordance with enterprise systems
- Seek feedback on experience with destinations from both colleagues and customers
- Identify specific needs of the customer regarding information and advice
- Present information and advice appropriately
These examples only cover the scope of the specialized subjects under the technical-vocational livelihood career track. For the scope of the core and contextualized subjects under the senior high school curriculum, please refer to their respective lists.